Sarah Rankin Marketing2021 is arriving with more of a whimper than a bang, but that doesn’t mean you can’t get your marketing strategy on point for whatever it brings. This is an uncertain time for all businesses, but remaining agile in a changing landscape is vital. Stay calm, follow these 5 quick pointers, and get your marketing […]
At its most basic, marketing is a tool for sales. But that makes it sound a bit brash. It doesn’t have to be like that. In fact, the best way to get your audience to engage is to tell them stories through your content. We make deeper connections when they are more human. Whether we […]
Every day is a school day and a visit to the Japanese Garden in Cowden is a day well spent learning. I was lucky enough to be contacted by Nicola Dibley, an interpretation specialist I know well. She was tasked with creating an audio tour and asked me to help her out with some voiceovers. […]
There are a few short steps to help you kick start your marketing strategy. Sit down and devise a plan around these 7 basic points and you will be well on your way to meeting your marketing objectives. Define Your Goals Know what you want to achieve. They can be sales, engagement or brand awareness. […]
Marketing goals and how to smash them. Just by way of introduction, I’m Sarah Rankin, a freelance marketing consultant with a passion for helping guide organisations through the murky world of marketing and meet their goals. Hi! how I help you reach your goals I work exclusively with small and micro businesses because frankly, big […]