Marketing goals and how to smash them. Just by way of introduction, I’m Sarah Rankin, a freelance marketing consultant with a passion for helping guide organisations through the murky world of marketing and meet their goals. Hi!
how I help you reach your goals
I work exclusively with small and micro businesses because frankly, big ones have the fortunate option of being able to engage PR consultants, agencies, content creators and reputation managers and any number of other highly paid consultants to do all the stuff they don’t have the time to do. Small businesses need all of that stuff too but don’t have a bottomless pit of cash to pay for it. So I do pretty much all of that, as well as pretty much anything else that will help you and your business grow, and I don’t charge the earth.
what do you do?
Work hard in your business. Doing all the stuff that needs doing day to day. Finding time to work ‘in’ your business is more tricky. I know that most of the businesses and individuals I work with realise this. The thing all small businesses have in common is not a lack of understanding, its a lack of time. I can help you define your marketing goals and smash them.
defining achievable targets
You know what they are, but sometimes the day to day just gets in the way of staying focussed on those goals. I’ll help you bring some clarity and give you tools to remain accountable. You know what is best for your business, it might not feel like it, but you absolutely do. Sometimes, you just need to take a moment to decide whether those goals are still the right ones and if the path you’re on is still taking you in the right direction.
